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Redefined Realty Advisors LLC
Redefined Realty Advisors, LLC is Wisconsin’s leading Full Service Discount Brokerage. We have homes for sale in Waukesha County, Milwaukee County, Washington County, Ozaukee County, and all over southeast Wisconsin. In fact, our Wisconsin license allows us to sell homes throughout the entire State.
The business model at Redefined Realty is designed to save homeowners a lot of money in real estate commissions, yet provide the Full Service you expect from a traditional Realtor. Our 3.99% Commission Plan is exclusive to Redefined Realty. Our agents are experienced, hard working, and great communicators.
Check out the statistics below to see how many homes we’ve sold in your area. Nobody wants your business more than we do. Help us add to these totals by listing your home with a Redefined Realty agent today – and save thousands of dollars in the process! Can we sell homes in Wisconsin? You bet we can. The proof is in the numbers!
Customer Reviews
What our clients say
- Dawn was the realtor my Aunt Marie chose to sell her house in August 2023. Given Marie doesn't have... read moreDawn was the realtor my Aunt Marie chose to sell her house in August 2023. Given Marie doesn't have a google account, she asked me to help her write a review. Marie said - Dawn was absolutely wonderful. She took time with her to explain the selling process for her house. She was compassionate, understanding, very informative and extremely patient with Marie's endless questions. Through Dawn's expertise, the house sold in three days with an outstanding offer from wonderful buyers. Although Dawn was her realtor, the relationship felt more like a caring friend helping her friend in need. Marie highly recommends Dawn to anyone looking to sell, or to even buy, a house. read lessSussex
Nicole Behm9/09/2023I have used several realtors over the years and none worked as hard as Colleen. I say that as both... read moreI have used several realtors over the years and none worked as hard as Colleen. I say that as both a buyer and seller. A+! read lessSussex
Alex G9/06/2023Dawn Kronforst was a terrific realtor who helped us to sell our home we lived in for 25 years. She... read moreDawn Kronforst was a terrific realtor who helped us to sell our home we lived in for 25 years. She provided needed guidance and kept us updated throughout the entire process. We were so impressed with the description and the beautiful pictures she took of our home for the MLS listing, which encouraged interest and a very quick sale. We highly recommend Dawn and truly appreciate her support during this very important and emotional moment in our life. Thank you again for all your help Dawn! read lessSussex
Suzanne9/06/2023 - Dawn Kronfrost was such an amazing realtor to work with when selling our home. She encouraged us and helped us... read moreDawn Kronfrost was such an amazing realtor to work with when selling our home. She encouraged us and helped us get what we wanted for our home, took great pictures, and was very knowledgeable, answering all the questions we had. She was active and quick to get it on the market. We could not have had a better experience with selling our first home. read lessSussex
Carli Mueller8/30/2023It was time to sell our house, but we were very concerned about the procedure. We decided to call... read moreIt was time to sell our house, but we were very concerned about the procedure. We decided to call Payton Doughman from Redefined Reality because she had listings in our area, and we also heard her speaking on their radio show. In our first meeting with her she took the time to explain everything so thoroughly to us, and in a way that was easy for us to understand, that we felt really comfortable proceeding with her. We liked the asking price range she suggested, and it did appeal to a certain level of buyers and brought in multiple offers. Then Payton explained the differences in the offers submitted which made it easy for us to pick the offer we were most comfortable with. She was with us all the way through to closing keeping us informed the whole time. We want to thank her for making the whole procedure worry free for us. We highly recommend Payton and Redefined Reality to anyone looking for an agent. We couldn't be happier. read lessSussex
RJ Wolf8/29/2023FIVE STARS for Payton at Redefined Realty! The entire process of selling our cabin was so professional and Payton’s... read moreFIVE STARS for Payton at Redefined Realty! The entire process of selling our cabin was so professional and Payton’s communication was exceptional. She was never pushy (which we appreciated) and always responded quickly to our questions (which we appreciated even more!) We highly recommend this company and Payton to anyone considering a real estate transaction. Tracy & Rachel Heron read lessSussex
Tracy Heron8/29/2023 - Dawn Kronforst made an unparalleled effort to ensure we understood every step of the house-selling process. I felt comfortable and... read moreDawn Kronforst made an unparalleled effort to ensure we understood every step of the house-selling process. I felt comfortable and confident in her ability to help and explain when something was confusing, or I was unfamiliar with any part of the process. Dawn is passionate about her work, and it definitely shows in every aspect. read lessSussex
Joe Gilbertson8/29/2023My experience with redefined realty couldn't have been better Dawn Kronforst was efficient a kept us up to date almost... read moreMy experience with redefined realty couldn't have been better Dawn Kronforst was efficient a kept us up to date almost daily. great company!! read lessSussex
scott trad8/28/2023Payton Doughman was my agent for a recently concluded commercial property sale. Payton was a pleasure to work with... read morePayton Doughman was my agent for a recently concluded commercial property sale. Payton was a pleasure to work with and helped to manage a complex and lengthy negotiation with several buyers. I would definitely recommend Payton and Redefined Realty for commercial or residential real estate transactions. read lessSussex
pjvolkma8/10/2023 - Jim Engstrand help me sell my home and help close for my Condominium. Help in other ways, Let... read moreJim Engstrand help me sell my home and help close for my Condominium. Help in other ways, Let me also use a trailer for moving my items. Help me in may ways. read lessSussex
Lorna Ksioszk8/02/2023Jim Engstrand was very helpful in selling my home. I would recommend him to all my friends and... read moreJim Engstrand was very helpful in selling my home. I would recommend him to all my friends and family members in a heart beat to any one. read lessSussex
Lorna Ksioszk8/02/2023Redefined Realty & Craig helped get the job done😊Sussex
Kerry Franken7/30/2023 - Highly recommend Redefined and specifically Dawn Kronforst! Her attention to detail throughout the process was exceptional. She explained the competitive... read moreHighly recommend Redefined and specifically Dawn Kronforst! Her attention to detail throughout the process was exceptional. She explained the competitive advantages redefined has, her photos were outstanding, and she was responsive to any questions we had. read lessSussex
Spencer Plier7/21/2023Dawn recently sold our home in one day. We were offered up to 40k over the asking price with no... read moreDawn recently sold our home in one day. We were offered up to 40k over the asking price with no inspection. Yes, our home was beautiful and updated, but Dawn prepared us and her expertise in selling homes shined on our home with multiple opening day offers. Our home was located in Milwaukee, so I was quite pleased that Dawn was able to sell our home for top dollar. Thanks again Dawn. If you're looking for an agent who will work for you and always answer your calls, texts and questions; hire Dawn. read lessSussex
John Rogers7/11/2023Payton Doughman was beyond fantastic to work with. She was always available to us and quick to respond via... read morePayton Doughman was beyond fantastic to work with. She was always available to us and quick to respond via text, email, or phone call to any questions we had. Even if she hadn't encountered the exact situation we were in, she was always able to draw from her past experience to give us solid advice on what to do. We had some disappointments along the way, but Payton stuck with us and kept us positive through it all. She even took time out of her vacation to write our offer that turned out to be the winning one! I would highly recommend Payton if you are buying a home and am very excited to continue working with her to now sell my home! read lessSussex
Ashlee Johnson7/11/2023 - Angel was awesome and showings / closing was quick and easy!!Sussex
CJ Shult7/10/2023Payton was absolutely wonderful to work with. All of our questions were answered in a very timely manner. Payton is... read morePayton was absolutely wonderful to work with. All of our questions were answered in a very timely manner. Payton is a very professional agent and a pleasure to work with. Highly recommend!!! read lessSussex
Lisa Hager7/01/2023Jim Estrand has been great to work with. He helped sell our house quickly and has been very helpful in... read moreJim Estrand has been great to work with. He helped sell our house quickly and has been very helpful in the search for our new home. He has answered every question I had in a timely manner, and has done everything I have asked of him, without fail. I appreciate his honesty and integrity and would highly recommend him. read lessSussex
Michael Sturdivant6/30/2023 - Jim is very kind and professional. He worked very hard and sold our house fast.Sussex
Angie Sturdivant6/30/2023My experience with Payton was very friendly and professional. Pleasure to work with and made selling my home an easy... read moreMy experience with Payton was very friendly and professional. Pleasure to work with and made selling my home an easy process. Always made herself available. I would highly recommend her if you're looking to buy or sell your home. read lessSussex
Sheryl Manion6/29/2023The people are great. Hard to find though.Sussex
Scott Ponath6/26/2023 - Payton was great to work with during the entire process. Our transaction was not an easy one and had numerous... read morePayton was great to work with during the entire process. Our transaction was not an easy one and had numerous issues throughout the process. Redefined Realty and their team made things much easier than they probably should have been. Glad we chose Patyon and her team at Redefined. Would definitely recommend to others. read lessSussex
R. Merkel6/22/2023It was a pleasure working with Dawn Kronforst for the sale of our house, and we would highly recommend her... read moreIt was a pleasure working with Dawn Kronforst for the sale of our house, and we would highly recommend her to anyone needing a local realtor. We were extremely pleased with her ability to guide us and help us throughout the entire process. She is knowledgeable, respectful, and helpful in every way. Dawn made the house selling process super easy! We appreciate her communication, as she kept us updated on the situation, and responded immediately to any of our questions and/or concerns. We will certainly use Dawn as our realtor if ever needed in the future. Thanks again Dawn, for such a smooth and successful closing on our previous home! read lessSussex
Michelle Chopp6/20/2023Redefined Realty recently sold our home, two weeks after listing. Agent Dawn Kronforst provided an exceptional listing, selling and closing... read moreRedefined Realty recently sold our home, two weeks after listing. Agent Dawn Kronforst provided an exceptional listing, selling and closing experience. Dawn's communication with us throughout the process was informative and extremely responsive. We highly recommend Dawn Kronforst and Redefined Realty! In addition to amazing service from Dawn, Redefined/Bob Tarantino provided use of an enclosed trailer for two weeks that we utilized to assist in our move. AWESOME! Thanks Dawn, Bob and Redefined! read lessSussex
Tim Chopp6/19/2023 - Dawn Kronforst did a great job explaining the process and helping choose the best offer. She was able to gather... read moreDawn Kronforst did a great job explaining the process and helping choose the best offer. She was able to gather the best images of the house and posted the house within a timely matter all along including us throughout the whole process. She was very professional, and I would highly recommend Dawn to anyone that's interested in buying or selling a house. Her company was able to save us a lot of money on the sale through their 3.99% commission. read lessSussex
Joseph Rebro5/23/2023We had a great experience with Patti. She was so helpful, kind, and understanding.Sussex
Jose Merced5/22/2023I worked with Dawn Kronforst to sell a condo that I had owned for many years. Dawn... read moreI worked with Dawn Kronforst to sell a condo that I had owned for many years. Dawn was always very responsive to my messaging and worked tirelessly to get the property sold. There were issues with the owners association that made it difficult for buyers to secure funding, but Dawn never gave up and successfully got the job done for me. I highly recommend Dawn if you are looking for a professional, hard working agent. read lessSussex
JACK MAHNKE5/05/2023 - Dawn K. is the best. She is very detailed and a pleasure to work with. I would... read moreDawn K. is the best. She is very detailed and a pleasure to work with. I would recommend her to anyone I know that is looking for a house. read lessSussex
D Roy4/29/2023Ashley was a pleasure to work with. She sold our property in days and was very prompt with assisting... read moreAshley was a pleasure to work with. She sold our property in days and was very prompt with assisting us in what was required for closing. True professional! read lessSussex
Deborah Klein4/22/2023A huge Thank You to Dawn Kronforst for your excellent advice and support during the selling of my mother's condo.... read moreA huge Thank You to Dawn Kronforst for your excellent advice and support during the selling of my mother's condo. I highly recommend Dawn for her professionalism and talent - easy to work with, super responsive, and a problem solver. Best wishes, Jim read lessSussex
James Breeden3/24/2023 
