Real Estate For Winnerstm

When Buyers Bid...Sellers WinTM

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Discover the mls+auction 2.99% hybrid advantage

Redefined Realty and Auction is much more than just a typical real estate company. Most every brokerage offers a "traditional" MLS plan...so do we! But, at Redefined Realty and Auction we enhance that traditional plan by adding all the advantages of an Auction. Think of it this way:

MLS is for Marketing - Auction is for Price

1) Maximize your exposure to Buyers via MLS - this is what all the well-respected brokerages do.

2) Maximize your sales price with the Auction via Bidding Wars. Buyers can't help but raise their bid when it's only a $1,000 more to win - this is what we add to enhance your MLS Listing.

3) Buyers love the Total Price Transparency.  They never lose out on a house because they don't know what they have to do to win.

4) Control the Contingencies...if you want.  Each Auction can dictate to the Buyers which contingencies are acceptable within the bidding process.

5) Buyer Agents love it.  Finally there's a system that allows them to give good advice to their Buyer. They know what they need to do to win at Auction.  It's "Bidding Wars" vs "Guessing Wars"

6) All of our Auctions are run as an "Auction with Reserve". This means that you never have to accept any bid at all. In fact, you can accept any bid you want whether it's the high bid or perhaps some other bid with  better financing or less contingencies. You are in total control.

We’re proud to be the only Auction company in Wisconsin that does strictly real estate auctions. Your property goes into the same local and statewide MLS system the same way that other brokerages use that system. The marketing is amazingly similar across the board. 

One more perk -  many of our Listings get promoted on our Saturday radio show from 9am-10am on NewsTalk 1130 WISN.

Check out our 560+ 5-Star Google Reviews, tune in to our Saturday morning radio show, then call and talk to any of our Agents. Our goal is to impress you, provide you with helpful information, and provide you with the best real estate experience that you’ve ever had. Oh yeah, and get you the most money in the process!

Real Estate For Winnerstm

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Client success stories

Nothing makes us happier than seeing our client's fully realize their real estate goals.

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"Dawn Kronforst was the exceptional realtor who sold our home in Saukville, WI. She was responsible for putting our home on the market when we did. Without her guidance, we would have waited to list and I believe would not have received the price we…
"The entire Redefined Reality team and Colleen in particular were fantastic. From initial of the home and listing, showings and ultimately offers they helped us so much!"
"Payton has been there through both our house buying and selling journeys. She is awesome! Super flexible, insightful, and nice. She cares and does what is best for her client! I would recommend her and Redefined to anyone needing to buy or sell a hom…
"Dawn Kronforst made the process fast and easy. She answered our questions very quickly and was great to work with."
"My agent Dawn Kronfrost did a great job selling my house. Got more than asking price and she connected me to great resources for prepping the property. Highly recommend!"
"I highly recommend Dawn Kronforst. As my agent, she helped me in the sale of my condo with her expertise and knowledge!"
"I highly recommend Dawn Kronforst for your real estate needs. Whether you are buying or selling, you can trust that you will be well represented throughout the process. Dawn stays in touch and responds to questions quickly. Her experience and profess…
"Dawn Kronforst was exactly who we needed to navigate finding our home. It took us over a year, but Dawn was patient with us and very helpful. She was honest with her insights and we never felt pushed to "make an offer". I've purchased several hom…