Real Estate For Winners_tm

Redefined Realty and Auction is much more than just a typical real estate company. In 2024 we introduced the idea of Auctions. We’re proud to be the only Auction company in Wisconsin that does strictly real estate auctions.
There are so many benefits to using our Auction service to sell your home. First of all, your property goes into the local and statewide MLS system the same way that most other brokerages use that system; Second, the Buyer pays all the commission. That’s right, no commissions at all out of the Seller’s pocket; Third, we run an “Auction with Reserve.” That means there is no risk to you. If the bidding reaches a satisfactory level to you, you accept the bid that you want – any bid, not necessarily the highest bid. If the bidding doesn’t reach a satisfactory level, you don’t have to accept any bid at all. In that case, we leave your property in MLS under a more traditional commission plan. Sometimes it’s just a matter of patience while we wait for the right buyer. Either way, you win!
Ous service area covers the entire State of Wisconsin. We’ve been in business since 2000 and sell most every type of property – Single Family, 2-4 Units, Condominiums, Land, 5+ Unit Residential, Mixed-use Commercial/Residential, and small commercial properties.
Check out our 500+ 5-Star Google Reviews, tune in to our Saturday morning radio show, call and talk to any of our Agents. Our goal is to impress you, provide you with helpful information, and provide you with the best real estate experience that you’ve ever had.